- Angie Roseman manages national relationships for senior residential builder, Beazer Homes;
- Interior designer Cara Woodhouse works with clients in her New York Market, as well as across the country;
- CEO of the Berlin-based IFA (Internet of Things) Smart Home Expo Leif LIDNER;
- Amy Chernoff, marketing VP for Appliance Restailer Ajmadison;
- Nancy Keenan, CEO of Dahlin Properties | Editing | Interiors and America’s founder in the home study.
Market overview
“We’ve seen a huge increase in luxury home construction, basic living and vacation homes, across the South,” Chernoff observes about the year we’re about to end. Florida, Georgia and Texas were the states he specifically targeted, with the premium applicative they want to increase there. “This emphasizes how heating patterns and regional developments are moving into today’s kitchen and bath projects,” the vendor points out. “Funding options also played a big role, as more customers turned to flexible payment plans to manage higher costs. The result was a cycle of more enforcement.”
There is a demographic angle. The America in the Home Study Program, published earlier this year, shows a view of external perceptions among consumers young and old that can significantly affect kitchen and bath decisions. While most US Boomer types see our homes as stable, valuable assets, only a third of zoomers (Gen Z) do, research shows. “For the younger generations, the home comes from a flexible and functional space that reflects your values rather than being in an old traditional building. It’s less traditional traditional ideas.” These are the details that should influence your communication and your specifics to small customers.
Which beazer and blouse are both a trend in multigenerational households (and proximity, which can affect your kitchen to find accessibility and find more homes to invest in building, how flexible [which] they have become as important as beauty,” said the designer. Please click here.
The owner of the house
“Uncertainty was defining consumer conditions in 2025. Many homeowners have delayed purchases or postponed sales events, trying to beat the imminent price increase,” recalls Chernoff.
Keenan notes, “We’ve seen that while people place a higher value on different dimensions of well-being – including financial, physical, emotional and mental health – their satisfaction in each area remains the same.” This can mean that K & B professionals have high, sometimes unrealistic expectations.
“Consumers this year are focused on two things: Personalization and convenience,” Roseman said. “And we’ve seen a growing interest in accessories – especially from Milohini buyers. They’re asking for more in terms of energy efficiency and materials, but they don’t want to compromise on comfort or quality. It’s about getting it all.” (Chernoff sees this trend from his application client.)
UpScale by Woodhale expects that level of quality – and something special! “The ‘Smentmerme Element’ has always been huge, what I call eye candy. Whether it’s the width of the roof of the building, the light integration, or the unexpected pop of light, the clients are drawn to those happy moments.”
Wellness trends
What Wooding sees, he says, is “a focus on design and creating homes that feel like sanctuaries. Clients prioritize quality and customization, investing in what feeds their creativity and soothes them emotionally.”
Chernoff trend notes for 2025 support that: “One of the most exciting areas of growth was the zip water hydrotap faucet system, which shows the water performance experience, which shows the consumer’s convenience with ease of use, functionality and sustainability all in one system.” Filtered water on demand in every possible mode certainly supports well (and easy), although albeit at a price compatible with customers of Woodter Home Kitchen.
“Well-being is very important, and it’s a driver among decisions in the field,” Keenan said. He lists the top three factors that influence household purchase decisions: Complete water filtration (70%), whole-home air purification (69%) and a modern kitchen for home cooking. “These are not illusions. They reflect the growing expectations that our homes are wholeheartedly supported by physical and food clean air quality and development.
Technical Styles
Smart Home technology continues to be a dominant trend in home design, including kitchen, bath and related spaces. “These tools are increasingly seen as optional,” especially among smaller operators, Keenan shares. It is clear, he adds, that “smart home features go from ‘nice to have’ to basic features, driven by an increasing desire for convenience, control and personal life.”
Smart machines and AI integration are a growing trend by 2025, Chernoff and Lindner agree. The IFA executive saw this foundation across the show in September, with a strong desire for young adults. What many were talking about was Ai “delivering real benefits, rather than hype,” echoes chernoff, “driving real replication, especially with big brands.”
“Control is also becoming more natural, going by voice or touch is one of the automatic controls that are starting to anticipate and actually learn, this means a healthier, more efficient technology,” Lindner shares.
“The attendees responded strongly to restorations such as robots with smart barriers, ovens and the cultivation of dishes that adjust energy or water consumption automatically, and lighting that adapts to everyday practices.” Collaboration was another important talking point, he adds. “Standards like systems show systems that work seamlessly across all products are now possible.” Sustainability is also shown in tech, comments the top of the Expo, with “companies emphasizing energy and water efficiency.”
Among Lindner’s top tracks at this year’s IFA was the “Disruptive Tasks” which includes many household tasks and recycles water.
“We’ve seen strong interest in Smart Appliance features – things like accessing your oven from your phone or checking the status of your washer or dryer remotely. He adds, “Senseless bugs are gaining popularity, and now we’re offering them in the kitchen and bathroom.” Please click here.
Bathroom Styles
“In an ever-growing world, the bathroom is emerging as a popular private space of choice designed for thoughtful care, self-care and restoration. That restoration. That light is reflected. A flexible light that supports personal stress,” Keenan comments.
In addition, he points to the customization of the wood for immersion and the styles of vows: “This year it has been in sharp forms, a preparation that works as a jewel of the home.
Kitchen styles
“When asked what activities most people do in their homes, ‘Cooking and baking’ tops the list, which shows the increasing importance of the kitchen in the way people live today,” he shares in the study.
Kitchens are not seen as bad spaces, (although a few articles this year talk about some of the dreaminess of the open-plan concept). “The materials used now integrate seamlessly throughout the home, extending to bars, outdoor kitchens and even game spaces. That bespoke luxury is also clicked in the kitchen beyond the kitchen and home, he notes. “The statement stone is everywhere, stunning marble and bold onyxes define the kitchens, bathrooms and pieces of furniture.”
Chernoff sees customization and customization as the most important growth, he says, and hidden or paneled items are designed to make it easier to assemble and assemble in CACHRY (not just for luxury kitchen projects). This can support another dance that points out: “In Welfare Centers in the living rooms of special houses in special offices in home offices, materials for making clothes that no longer have are confined to everyday life in every house.” That sounds like a sales opportunity, right?
Importation is another trend he sees in 2025. A recent study by the National Kitchen & Bath Association backs that up, reporting that two-thirds of kitchens are forecast to become more popular in the next three years.
Outdoor Lifestyles
“Outdoor living comes from reducing comfort to expectation,” Keenan said. “Homeowners are investing in more comfortable, functional spaces that support gathering, cooking and connecting year-round,” and this is true beyond the sun, too.
“Strength and tenacity were the concerns of the twins,” said Chernoff. “Electrifying installations have come a long way, and homeowners are increasingly looking for custom colors and fixtures to match their interior spaces,” the retailer adds. You are also angry pizza ovens, whether they are fueled by gas, wood or pellets, which last for a long time with outdoor kitchens, and the new Kabinabi Cabinets blur the line between indoor and outdoor spaces.
Beazer is happily preparing for this trend. “Covered patios and seamless outdoor transitions continue to be popular. Many of our designs include those features, and provide homeowners with a great base for their outdoor cooking or entertaining space later.”
Wooduse observes, “the outdoor kitchen has evolved into a true center for entertaining. Customers are asking for things to do and finish that reflect the flow of the interior, creating.”
Last words
“While consumers sense a bit of uncertainty, factors remain active and optimistic,” said Chernoff summing up the year that is about to end. He also reports, “by 2025 we have not seen a decrease in the number of projects. Experts maintain strong pipelines, suggesting that the underlying demand for new kitchens and baths continues to drive the market forward despite economic headlines.”
The home still comes first for consumers, he concludes, and this is good news for all of us who want to make those homes more functional, stylish, safe, and livable. Please click here.
Jamie Gold, CKD, CAPS, MCCWC is an author, Wellness Design Consulting and Industry Spokesperson. His third award-winning book, Wellness by design .
